Box Color – Hairy Truths

A world of changing colours: Part 2 – The DIY Colourers

Posted on May 12, 2020May 12, 2020 by cwcurtis

While working in research a large part of my job was to assess how the beauty industry was changing, the insights generated helped to inform my actions and recommendations. I am sharing with you in this blog my second installment of what I have witnessed in Retail/Box colour and like in my previous Professional colourist […]

What’s in the BOX: Box Color

Posted on April 21, 2020April 17, 2020 by cwcurtis

I have wanted to write this blog for a while, and having worked on both professional and retail brands of colour I would like to approach this topic from an and/and rather than an either/or perspective. As a chemist my formulation approach is similar in the lab whether it is Professional or Retail colour. However […]